Category Archives: Social Media

How do people use emoticons on Twitter?

Many people ask me “how can I add emoticons to my tweets?”. Well here is how.

If you’re a regular Twitter user then you’ve most likely seen emoticons like these before:

😄 😃 😊 😉 😍 😘 😚 😜 😝 😳 👂 👀 👃 👅 👄

🐶 🐺 🐱 🐭 🐹 🐰 🐸 🐯 🆕 🆙 🆒 🆓 ⛄ 💀 👽 💩

If you copy and paste any of these into Twitter you will be able to physically Tweet the emoticons. They have a special name which is “emoji” (a Japanese term meaning pictogram). Twitter often tweet about this functionality with hashtag “#emojiparty”.

A full list of emoji can be found online here: Full list of Emoji

What about mobile users?

If you want to use emoji on your iPhone, Android or tablet then read up here:

How does Pinterest make money?

How-Does-Pinterest-Make-MoneyRight now, we don’t,” said cofounder and chief executive Ben Silbermann.

But Silbermann, speaking onstage at the D11 tech conference here, said the company was looking at a variety of ways to make money.

“We have a lot of plans that we’re experimenting with,” he said. “We’re trying to do something where the average person … feels that it makes the experience better.” Continue reading

How does Snapchat make money?

Snapchat_logoWell to put it simply… Snapchat doesn’t make any money. Founded just three years ago, the app doesn’t have a long record of success. Nor is the management team exactly seasoned; the last jobs Evan Spiegel, 23, and Bobby Murphy, 25, had were as fraternity brothers at Stanford.

The founders of Snapchat were recently offered $3 billion for the company, only to turn it down.

So are its young founders crazy or is the company is worth much more? Why would Facebook CEO Mark Zuckerburg reportedly offer a pair of 20-somethings so much money? Here are the answers. Continue reading

Two social media posts every marketer must read (right now)

Everyday I receive emails and whitepapers on ‘How to use Twitter effectively‘ and ‘How to calculate social media ROI‘ and there is often nothing new or unique. Nine times out of ten they end up in the trash can.

However, there’s two great articles which I always stumble upon, two of the best written pieces I’ve seen in a long time which take a very different view on social marketing. Continue reading